YOU’VE GOT A STORY TO TELL. WE’RE HERE TO HELP.
When Pablo, Eleanor, and Ana approached us, they had already cultivated a brand synonymous with excellence. Yet, as they looked toward the future, they recognized the need for a visual and strategic evolution - one that would not only celebrate 20 years of innovation but also position them for continued leadership in an ever-evolving industry. Our collaboration became an exploration of their identity, a refinement of their narrative, and a celebration of the remarkable reputation they had built. Together, we set out to create a brand presence that exudes both elegance and approachability, reinforcing Nuage as a pillar of creativity and hospitality in the event world.
MARKS & BRAND ELEMENTS
Nuage’s rebrand introduces a refined visual identity that mirrors its ethos - where every detail feels both exceptional and effortless. The updated mark is a study in balance: poised yet inviting, sophisticated yet warm. A custom monogram and complementary wordmark provide flexibility across mediums, from digital platforms to tactile brand expressions. Every nuance, from the weight of the typography to the subtlety of the emblem, reflects Nuage’s pursuit of excellence, ensuring that their presence is as memorable as the events they help bring to life. The reimagined color palette and typography reinforce this identity - elevated, contemporary, and infused with a quiet confidence that speaks volumes.
This brand evolution extended across nearly every touchpoint in Nuage’s vast operation. From the architecture of their digital presence to the tangible refinement of their packaging process, and print collateral, and delivery fleet, every element was intentionally designed to align with their elevated aesthetic and effortless customer experience.
Our Clients Say the Nicest Things
“Your creativity and commitment have created something truly special and I can not wait for our clients and everyone to experience the result of what's been an absolute labor of love.”
– Pablo, President
“Your expertise & partnership through this process has been simply fantastic. THANK YOU! I don't think I have any feedback here outside of "love everything, it looks great!”
– Eleanor, Director of Sales
Supporting elements
At the heart of Nuage’s transformation was a comprehensive redefinition of brand voice and messaging, ensuring that every touchpoint aligned seamlessly with their refined visual identity. We developed an extensive brand voice guide - spanning taglines, mission, positioning, values, audience identification, and language guidelines - to establish a clear and compelling framework for communication. The refined brand persona balances the authority of a design leader with the warmth of a trusted partner, ensuring that every interaction feels both elevated and approachable.
