YOU’VE GOT A STORY TO TELL. WE’RE HERE TO HELP.
With over 13 years of experience under the Rebecca Rose banner, Becca and Betsy came to us to help realign their brand to showcase a dynamic, growing portfolio while speaking more directly to their ideal clientele. What began as a little brand polishing on the way to a website refresh evolved organically into a complete brand identity overhaul. The result is a fresh and luxurious interpretation of archetypal symbols, made to captivate with color and connect with emotion.
Inspired by the garden, this sophisticated and sentimental identity offers a thoughtful balance of classic themes and modern perspective, placing value in natural, instinctive elements and flawless execution. The triad of sub-marks provides an expansive range of elements and playful juxtaposition, countering the intricate botanical with the earnest stamp of the expert.
MARKS & BRAND ELEMENTS
Vivid colors pulled from the most dynamic flowers of the garden breathe life into a color palette that comes alive in a splashy, floral watercolor pattern. Organic yet richly assertive, the allure of mystery and romance is unmistakable.
Our Clients Say the Nicest Things
“As a luxury event planning and design firm, it would be an understatement to say that our standards and expectations are sky-high. Letter South exceeded them at every turn.
The level of talent, skill, and attention to detail is exceptional. Janet listens, guides decision-making, and creates with thoughtfulness and intentionality. The hours of expertise, strategy, and artistry she poured into our new branding identity and website were invaluable.”
– Becca Atchison
Supporting elements
Timeless serifs and sweeping stems provide a progressive yet familiar editorial edge while the expansive suite of brandmarks balances organic whimsy and the expert’s eye for detail.
